A huge success for Kakà in the social network world. Here are some of the numbers from Facebook, Twitter and Google+.
MILAN – Ricardo Kakà’s return to AC Milan has generated huge enthusiasm the world over, with many fans following developments minute by minute on the club’s social network channels.The players arrival was officially communicated on 2 September with all communications coming under the hashtag #welcomehomeKaka. Needless to say it was the most successful of the club’s communications in terms of numbers and engagement among the fans.#WelcomehomeKaka has been trending all over the world with more than 110,000 messages posted to date.
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